"It was in Italy that I became Emperor. But it was in Rio, in a packed Maracaibo, that I truly felt like an Emperor." This is how the campaign video for "Cidadão Rubro-Negro" (Red-Black Citizen), Flamengo's new relationship program with its fans, begins. In the first phase of the program, launched this afternoon at the Rogério Steinberg Auditorium in Gávea, fans can register and participate in the "Emperor for a Day" contest, with exclusive prizes.

Check out the video at http://www.youtube.com/flamengo

For more information about the program, visit http://www.cidadaorubronegro.com.br.