Blogs are the highlights of the new section of the official website
The new feature debuted last Sunday, on the day of the club's anniversary celebrations
By From the team at Flamengo's official website - in
Nação, the fan section on Flamengo's official website, includes blogs among its new features. Four blogs are already active—all of which allow users registered on the official website to comment.
The blog of lawyer and professor Mauricio Neves deals with football with the author's characteristic: emotion and historical accuracy - elements present in the book "Ser Flamengo" (publisher Folha Seca, 2006). In his last post, Neves recalls the year 1988, when Goiás surprised São Paulo at Morumbi and, by extension, helped Flamengo.
Another blog dedicated to the club's history is that of tax analyst Adriano Melo. His hobby is researching the club's past. Melo aims to present key career highlights from some of the club's most important figures. Biguá is the character portrayed in his latest post.
Vinicius Nagem, president of FlaParaná, writes the blog "Voz das Embaixadas" (Voice of the Embassies). The blog aims to explain how the club's official representations operate—there are 36 embassies appointed in Brazil and around the world.
Rodrigo Tolentino writes the blog "Diários de Um Rubro-Negro" (Diaries of a Red-Black Fan). A Petrobras employee, Tolentino travels to remote corners of Brazil and tells surprising stories of Flamengo fans in unlikely places.
The Nation section features collaborative sections like "Flamengo até morrer," which features profiles of passionate fans, and "Emoção no Coração," featuring accounts of memorable matches. "This new section is a gift to our fans," says executive marketing director Ricardo Hinrichsen.
The idea is to give fans a unique treatment. "Flamengo fans are special, they have extremely interesting experiences, and that's why we created a privileged space for people to share. The fans are no longer an undefined mass. They now have a face and a voice. We want to highlight these people and their fascinating stories on the official website," explains Juan Saavedra, content manager for the official website.
One example is the story of mountaineer Rosiane de Freitas, who climbed to the top of Aconcagua, the highest point in the Americas, at 6.962 meters above sea level - and didn't fail to show off her Flamengo shirt in the snow.
The section has three galleries to house photos of fans: "Flamengo in the world" displays images of fans wearing the Sacred Mantle somewhere in Brazil or the world; "Hei de Ser" (I Will Be), with photos of young fans, sent by their parents, being initiated into the art and obligation of supporting the Most Beloved; and "Sempre Amado" (Always Loved) with photos of fans alongside their idols.
Nação also features links and texts about the Club's fan-focused initiatives, such as Embaixadas da Nação (Nation Embassies), Gease-Fla (Fla-Fla), and Cidadão Rubro-Negro (Red-Black Citizen), among other pages. Other features, blogs, and interaction opportunities are currently under review for implementation.
The content can be found at http://www.flamengo.com.br/site/nacao/ .
Suggestions for the official website? Click here
The blog of lawyer and professor Mauricio Neves deals with football with the author's characteristic: emotion and historical accuracy - elements present in the book "Ser Flamengo" (publisher Folha Seca, 2006). In his last post, Neves recalls the year 1988, when Goiás surprised São Paulo at Morumbi and, by extension, helped Flamengo.
Another blog dedicated to the club's history is that of tax analyst Adriano Melo. His hobby is researching the club's past. Melo aims to present key career highlights from some of the club's most important figures. Biguá is the character portrayed in his latest post.
Vinicius Nagem, president of FlaParaná, writes the blog "Voz das Embaixadas" (Voice of the Embassies). The blog aims to explain how the club's official representations operate—there are 36 embassies appointed in Brazil and around the world.
Rodrigo Tolentino writes the blog "Diários de Um Rubro-Negro" (Diaries of a Red-Black Fan). A Petrobras employee, Tolentino travels to remote corners of Brazil and tells surprising stories of Flamengo fans in unlikely places.
The Nation section features collaborative sections like "Flamengo até morrer," which features profiles of passionate fans, and "Emoção no Coração," featuring accounts of memorable matches. "This new section is a gift to our fans," says executive marketing director Ricardo Hinrichsen.
The idea is to give fans a unique treatment. "Flamengo fans are special, they have extremely interesting experiences, and that's why we created a privileged space for people to share. The fans are no longer an undefined mass. They now have a face and a voice. We want to highlight these people and their fascinating stories on the official website," explains Juan Saavedra, content manager for the official website.
One example is the story of mountaineer Rosiane de Freitas, who climbed to the top of Aconcagua, the highest point in the Americas, at 6.962 meters above sea level - and didn't fail to show off her Flamengo shirt in the snow.
The section has three galleries to house photos of fans: "Flamengo in the world" displays images of fans wearing the Sacred Mantle somewhere in Brazil or the world; "Hei de Ser" (I Will Be), with photos of young fans, sent by their parents, being initiated into the art and obligation of supporting the Most Beloved; and "Sempre Amado" (Always Loved) with photos of fans alongside their idols.
Nação also features links and texts about the Club's fan-focused initiatives, such as Embaixadas da Nação (Nation Embassies), Gease-Fla (Fla-Fla), and Cidadão Rubro-Negro (Red-Black Citizen), among other pages. Other features, blogs, and interaction opportunities are currently under review for implementation.
The content can be found at http://www.flamengo.com.br/site/nacao/ .
Suggestions for the official website? Click here