Flamengo launches mineral water this Wednesday
The event will be attended by basketball stars and will be held at Flashop in downtown Rio.
By From the official website team - in
Flamengo will launch its official mineral water this Wednesday (September 22.09nd) at 11 a.m. at the Flashop store in downtown (Rua da Quitanda, 87). In addition to seeing the products up close, fans attending the event will be able to take photos and get autographs from the Flamengo basketball stars. The mascots will also be in attendance.
With this launch, Flamengo expands its portfolio of licensed products and, consequently, the Club's revenue through royalties received from the use of the brand. The product will be sold in 500ml (carbonated and still) bottles, 1,5 liters (carbonated and still) bottles, and in 5-liter gallons.
"Water is a commodity, and we believe Flamengo fans will choose our product. The club's marketing department sought a partnership that would guarantee national distribution through partnerships with various sources. Our strategy is to always place Flamengo products on the national market, and in this way, we will be bringing the club's brand closer to our consumers' daily lives," said marketing director Harrison Baptista.
The company responsible for the exclusive distribution of this project in Brazil is Golstore.
With this launch, Flamengo expands its portfolio of licensed products and, consequently, the Club's revenue through royalties received from the use of the brand. The product will be sold in 500ml (carbonated and still) bottles, 1,5 liters (carbonated and still) bottles, and in 5-liter gallons.
"Water is a commodity, and we believe Flamengo fans will choose our product. The club's marketing department sought a partnership that would guarantee national distribution through partnerships with various sources. Our strategy is to always place Flamengo products on the national market, and in this way, we will be bringing the club's brand closer to our consumers' daily lives," said marketing director Harrison Baptista.
The company responsible for the exclusive distribution of this project in Brazil is Golstore.