Flamengo launches its official mineral water
The product will be another one on the list of those licensed by the club
By From the team at Flamengo's official website - in
Clube de Regatas Flamengo launches another product bearing its colors. Flamengo mineral water will be available to Flamengo fans in major hypermarkets and retail chains nationwide. With this launch, Flamengo expands its portfolio of licensed products and, consequently, the club's revenue through royalties received from the use of the brand.
The product will be sold in 500ml packages, with and without gas, 1,5 liters, also with and without gas and also in a 5 liter gallon.
"Water is a commodity, and we believe Flamengo fans will choose our product. The club's marketing department sought a partnership that would guarantee national distribution through partnerships with various sources. Our strategy is to always place Flamengo products on the national market, and in this way, we will be bringing the club's brand closer to our consumers' daily lives," said marketing director Harrison Baptista.
The company responsible for the exclusive distribution of this project in Brazil is Golstore, which manages brands of professional football clubs in addition to managing official stores.
According to the company's national representative, Antonio Queiroz Neto, in approximately three months all fans will be able to check out the new product and enjoy it. The expectation is to sell 70 million liters of water by the end of the year. He also adds that the completion of this contract is an important step for both Flamengo and GolStore!
"This partnership will allow all Flamengo fans to quench their thirst, wherever they are, with a product that has everything to do with the sport. Mineral water is life," he celebrated.
The product will be sold in 500ml packages, with and without gas, 1,5 liters, also with and without gas and also in a 5 liter gallon.
"Water is a commodity, and we believe Flamengo fans will choose our product. The club's marketing department sought a partnership that would guarantee national distribution through partnerships with various sources. Our strategy is to always place Flamengo products on the national market, and in this way, we will be bringing the club's brand closer to our consumers' daily lives," said marketing director Harrison Baptista.
The company responsible for the exclusive distribution of this project in Brazil is Golstore, which manages brands of professional football clubs in addition to managing official stores.
According to the company's national representative, Antonio Queiroz Neto, in approximately three months all fans will be able to check out the new product and enjoy it. The expectation is to sell 70 million liters of water by the end of the year. He also adds that the completion of this contract is an important step for both Flamengo and GolStore!
"This partnership will allow all Flamengo fans to quench their thirst, wherever they are, with a product that has everything to do with the sport. Mineral water is life," he celebrated.