Fla says average shirt sales exceed Real Madrid's

Eduardo Peixoto and Fred Huber Rio de Janeiro

New shirt made a profit of R$1,5 million

The recent partnership between Flamengo and Olympikus is yielding positive results for both parties. Sportswear sales figures are encouraging for the club, which will receive R$1,5 million in July, 10% of the total R$15 million sold by the company. The money already has a specific destination: paying employees' July salaries. According to Flamengo's vice president of marketing, Ricardo Hinrichsen, the average jersey sales per minute are even higher than those of Real Madrid's Kaká and Cristiano Ronaldo. "The latest figures I have are that we sold 435 shirts in just over 60 days. To give you an idea, after Real Madrid bought Kaká and Cristiano Ronaldo, they sold an average of one jersey every 16 seconds. We sold one every 13,5 seconds. But of course, revenue there is in euros... This is just to give you an idea of ​​the sales volume." It's exceeding our expectations - he told GLOBOESPORTE.COM by phone. \

Last year, São Paulo sold the most uniforms: around 450. Flamengo nearly surpassed this mark in just over 60 days. Under its contract with Olympikus, Flamengo is entitled to a minimum monthly fee of R$600 for merchandise sales. However, if the target is exceeded, the club earns more (in July, it received an additional R$900). While still with Nike, Flamengo only managed to surpass the minimum amount once: in March 2009, with three months remaining on its contract (it received an additional R$560).