Flamengo has the highest gross income since the 2013 Copa do Brasil final
The club's Director of New Business, Marcelo Frazão, celebrates the investment in the stadium: "Much more than the positive financial result, it allowed the rebirth of Maracanã in its best colors"
By Isabela Abirached - in
Flamengo's debut match in the CONMEBOL Libertadores Bridgestone on Wednesday night (9) was a colossus. The fans put on a phenomenal show in the stands, and the team responded on the field, winning a fantastic 4-0 victory over San Lorenzo-ARG, with beautiful goals and a lot of spirit. But behind all this success, there was a team full of competent professionals to ensure that everything ran smoothly during the match and guaranteed the safety and comfort of a crowd of 60.989 people.
Fan club members have the pride of playing alongside each victory: the money goes to football and brings more reinforcements, new talent, and infrastructure to the training center. And they also have advantages in official stores to buy the jersey and wear it with pride! Click and join now.
Marcelo Frazão, Flamengo's Director of New Business, celebrated the success of the work at Maracanã, after the club had just two weeks to restore the stadium and make it ready to host a big game again - Flamengo vs. San Lorenzo was the first match that the Biggest in the World hosted in 2017.
"All tickets for Flamengo fans were sold. The difference between the total attendance of 66.156 and the attendance is the result of not using all the visitor tickets, reserved seats (66% use) and free tickets (61% use)," explained Frazão, who commented on the gross revenue generated by ticket sales: the second highest for Mais Querido at Maracanã, behind only the amount achieved in the 2013 Copa do Brasil final against Atlético-PR.
"Of the total revenue from the match of R$3.688.482,50, the club received 20% of the amount: R$750.660,16. This game was atypical in terms of cost because, in addition to the game operation costs of R$424.993,01, the club had a stadium preparation cost of R$1,708 million," said the red-black director, who added.
"Even with all the challenges due to the state we found Maracanã in and the short time we had for preparation, the operation went very well. The ticket offices handled the huge number of ticket exchanges, we broke the record (outside of the World Cup and Olympics) of 800 people entering the stadium per minute, and fans found a clean, safe stadium in excellent condition."
The match that drew the largest crowd in Brazilian football so far this year had both quantity and quality: the Nation produced a true spectacle and framed the pitch with an impressive mosaic of 70 pieces. And the red-and-blacks' experience at Maracanã last night was not only full of excitement, but also safety and organization—a fact praised by Frazão.
"The fans who anticipated their arrival at the stadium in a spirit of peace and celebration played a key role in the operation. And thanks to the volunteer work of 300 passionate fans, we had an incredible mosaic across the entire stadium to welcome the team, which set the tone for the fans' unconditional support throughout the 90 minutes. The investment made to hold this match, much more than the positive financial result, allowed for the rebirth of Maracanã in its best colors: red and black."
Fan club members have the pride of playing alongside each victory: the money goes to football and brings more reinforcements, new talent, and infrastructure to the training center. And they also have advantages in official stores to buy the jersey and wear it with pride! Click and join now.
Marcelo Frazão, Flamengo's Director of New Business, celebrated the success of the work at Maracanã, after the club had just two weeks to restore the stadium and make it ready to host a big game again - Flamengo vs. San Lorenzo was the first match that the Biggest in the World hosted in 2017.
"All tickets for Flamengo fans were sold. The difference between the total attendance of 66.156 and the attendance is the result of not using all the visitor tickets, reserved seats (66% use) and free tickets (61% use)," explained Frazão, who commented on the gross revenue generated by ticket sales: the second highest for Mais Querido at Maracanã, behind only the amount achieved in the 2013 Copa do Brasil final against Atlético-PR.
"Of the total revenue from the match of R$3.688.482,50, the club received 20% of the amount: R$750.660,16. This game was atypical in terms of cost because, in addition to the game operation costs of R$424.993,01, the club had a stadium preparation cost of R$1,708 million," said the red-black director, who added.
"Even with all the challenges due to the state we found Maracanã in and the short time we had for preparation, the operation went very well. The ticket offices handled the huge number of ticket exchanges, we broke the record (outside of the World Cup and Olympics) of 800 people entering the stadium per minute, and fans found a clean, safe stadium in excellent condition."
The match that drew the largest crowd in Brazilian football so far this year had both quantity and quality: the Nation produced a true spectacle and framed the pitch with an impressive mosaic of 70 pieces. And the red-and-blacks' experience at Maracanã last night was not only full of excitement, but also safety and organization—a fact praised by Frazão.
"The fans who anticipated their arrival at the stadium in a spirit of peace and celebration played a key role in the operation. And thanks to the volunteer work of 300 passionate fans, we had an incredible mosaic across the entire stadium to welcome the team, which set the tone for the fans' unconditional support throughout the 90 minutes. The investment made to hold this match, much more than the positive financial result, allowed for the rebirth of Maracanã in its best colors: red and black."