Sales of the new Mantle triple in one year
In 2018, 5 red-and-black shirts were purchased in the first two days of sales; this year, more than 15 were purchased.
By Flamengo Communication - in
The World's Biggest Fanbase always makes a difference. And the strength of the Red-Black Nation isn't just evident in the numbers in the stands, but also in sales of the Sacred Mantle. The growth in sales of the red and black jersey, the home kit, from 1 to 2018 is impressive: the number more than tripled.
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In April 2018, 4.913 shirts were sold in the first two days of sales. During the same period in March of this year, 15.805 of the 16.017 shirts in the first shipment sent to the club's Official Stores were sold—it nearly sold out. But fans can rest assured: the second shipment will arrive this week to ensure no store is left without supplies. With the excellent sales results from this launch, the Official Stores administrator has tripled the order for the release of the second jersey, scheduled for the end of April.
2019 Collection is a total success
In January of this year, another launch boosted sales of adidas Flamengo apparel. The training, casual, and beachwear line delighted fans and featured a cocktail reception and fashion show at the Gávea store, with several prominent athletes from the professional team in attendance. Even before the event, the limited-edition men's beach shorts (pictured) had already sold out.