If Maracanã is an icon of soccer and Rio de Janeiro culture, it's largely due to the fans who pack the stadium and the great classics it hosts, such as the Fla-Flu match. The Clássico das Multidões, organized by the two clubs that manage the stadium, celebrated its 110th anniversary this year.

And to celebrate and unite all these passions in one place, Brahma will bring a thousand fans to cheer on the next Fla-Flu match at Maracaí on September 18th. And all this for the price of a few Brahmas. If football goes well with beer, this time, this union reaches a whole new level.

The "Geral de Brahma" campaign, another initiative that strengthens the brand's relationship with Maracanã, will distribute pairs of Lower East Sector tickets to everyone who purchases Brahma through the Zé Delivery app using the coupon code GERALDEBRAHMA. A total of 500 coupons will be made available, divided into three batches: September 15th at 09 p.m.; September 18th at 16 p.m.; and September 09th at 12 p.m.

The official beer of both clubs and Maracanã, the brand has created several initiatives to celebrate fans' passion for their teams, with unique and unforgettable experiences.

 "Maracanã is the temple of football, but it's the fans who make it what it is. Everyone deserves to experience a classic at the world's most iconic stadium, and that's what Brahma wants to provide," says Regional Marketing Coordinator Julia Chavez.

All information and the rules of the action are available at campaign website.