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Darrow and Flamengo join forces to boost women's sports

The pioneering partnership makes Darrow the first brand to sponsor the club's women's sports.

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The Brazilian brand Darrow, from Pierre Fabre Laboratories, recognized for its highly effective and affordable dermocosmetic products, has entered into an innovative partnership with the women's sports team of Clube de Regatas do Flamengo, marking an emblematic moment in the national sports scene.


This groundbreaking partnership not only advances women's sports but also seeks to promote women's empowerment and equal opportunities. Furthermore, it represents a milestone for Darrow Laboratories, which becomes the first brand to sponsor all of the club's women's sports.


"We are very pleased with this pioneering partnership with Darrow. This sponsorship will provide greater support for all our athletes, who compete in soccer and various Olympic sports for Flamengo. This partnership with such an important dermocosmetic brand will certainly greatly help our pursuit of excellence in women's sports," said Gustavo Oliveira, Flamengo's Vice President of Communications and Marketing.


Uniting the core values ​​of high performance, self-care, protection, and inclusion, this collaboration promotes female empowerment, reflecting the shared values ​​of both brands. While Darrow Laboratório is recognized for its diverse, accessible, youthful, and inclusive approach, Flamengo is renowned for its passion and sporting excellence.


With approximately 500 athletes across eight sports, Flamengo's women's sports are a symbol of talent and determination. Darrow now joins sports such as volleyball, swimming, judo, artistic gymnastics, and soccer, and plans a series of activations with the athletes and the public in these sports throughout the year. Activities range from social media content production to competition activations.


Flavianne Baptista, Marketing Director of Pierre Fabre Laboratories in Brazil, emphasizes the importance of this partnership for supporting and developing women's sports. "We are excited about this innovative collaboration, which is completely aligned with Darrow Laboratories' purpose. We believe that together we can make a significant difference in supporting athletes and boosting women's sports in our country," she emphasizes.


In addition to sponsorship, the partnership aims to promote practices that emphasize sun protection during training and competitions, contributing to the sports performance, health and well-being of women in sports.