Clube de Regatas do Flamengo announces the arrival of Café Campeão as the club's new official partner, in an initiative that expands the brand's presence in the daily lives of fans and strengthens its connection with the consumer market.

The partnership with Campeão Indústria de Café gives rise to a product line designed for everyday life, reflecting values ​​inherent in the Flamengo spirit, such as identity, closeness, and consistency. The project aims to be present in Brazilian homes, combining quality and accessibility for different audiences.

The initiative involves the participation of José do Brasil Participações, responsible for structuring the project and connecting industry, brand, and expansion opportunities, in alignment with the club's guidelines.

With this move, Flamengo advances its strategy in the consumer market, expanding its brand presence and maintaining its commitment to quality and generating value for fans and partners.

Café Campeão is here to become part of the fan's routine, going beyond what happens on the field.