Flamengo consolidates its absolute leadership on the main social networks among clubs in America
Club went from 21.3 million followers in January 2019 to 37.4 million this February
By Flamengo Regatta Club - inOver the past two years, Flamengo's social media following has nearly doubled. In January 2019, the club had 21.359.225 million followers across Facebook, Twitter, Instagram, and YouTube. This February, the club saw this number reach 37.424.663 million, now also including TikTok, since June 2020.
This way, Flamengo increased its lead to second place in the rankings, rising from 300 at the end of 2018 to an impressive 12,3 million now. With these impressive numbers, Flamengo remains the undisputed leader in the ranking of social media clubs in the Americas.
"We are very proud of the work we've done. This is the result of the investments and restructuring we've made in the sector, as well as the enormous effort of our Communications team to produce a large amount of high-quality content capable of motivating the incredible engagement of the spectacular Nação Rubro-Negra (Red-Black Nation). The numbers are truly very positive. In 2021, we'll have several new features that, I'm sure, will help continue this growth," said Gustavo Oliveira, Flamengo's Vice President of Communications and Marketing.
See the current numbers for Flamengo's main social media profiles:
Facebook: 12.2M
Twitter: 7.2M
Instagram: 9.5M
YouTube: 6M
TikTok: 2.4M