Flamengo and adidas launch a Pink October shirt and highlight the importance of prevention.
Part of the revenue from the sale will be donated to the Oncology Department at Hospital São Camilo; pieces range from PP to 2GG, with both men's and women's models.
By adidas and Flamengo - inInspired by the Pink October movement, adidas teamed up with Flamengo to launch a special shirt for Breast and Cervical Cancer Awareness Month.
With the motto that prevention is the best attack, the new Mantle is mostly pink, with horizontal stripes in a dark pink shade running the length of the shirt, with the now-traditional three adidas stripes in white on the side. Also in white, the brand logo and the club crest complement the launch design.
Highlighting the importance of self-care and daily prevention for a better quality of life, adidas invited female fans with stories related to their fight against breast cancer to participate in the launch campaign. Their testimonies will share stories about this difficult battle, the power of soccer as a tool for overcoming challenges, and the importance of routine screenings.
The shirt will be available in both women's and men's sizes,
inclusive, ranging from PP to 2GG, and part of the revenue obtained from the sale will be allocated to the Oncology sector of Hospital São Camilo, formerly IBCC (Brazilian Institute for Cancer Control).
For R$279,99 in the adult version, Flamengo's Pink October shirt is available from today at adidas.com.br/futebol, adidas stores, the club's official stores and loja.flamengo.com.br.