News

Flamengo launches new products from Gávea, its own lifestyle brand.

The new edition expands the portfolio that unites the Flamengo identity with contemporary fashion.

By - in


Gávea launches new pieces from its lifestyle brand for Flamengo fans this Tuesday (July 21st). The new collection expands the universe presented in the inaugural collection and reinforces the proposal to take the Flamengo spirit beyond the stadiums.

The collection features new options for polo shirts, t-shirts, and women's styles, with pieces ranging from casual to premium. Highlights include polo shirts in piqué with elastane, models in Pima piqué, stonewashed versions, and tech polo shirts developed in high-tech fabrics. The line also expands the t-shirt offering, with options in Pima cotton, Egyptian cotton, premium knits, as well as sportswear with UV protection.

With minimalist aesthetics, exclusive designs, and attention to detail, Gávea continues to build its own language within contemporary fashion. The brand combines design, comfort, and quality in versatile and timeless products, developed so that fans can naturally incorporate their passion for Flamengo into their daily lives.


The red-and-black essence subtly appears throughout the collection. Historical symbols, such as the CRF monogram and the rowing shield, share space with visual references to the club: the traditional stripes and color palette reinterpreted under a new aesthetic perspective.

Gávea reinforces Flamengo's new positioning in the licensed products market. More than just expanding its portfolio, the club is venturing into the casual fashion territory, creating products for those who want to wear Flamengo outside of the sporting environment.

The new products in the collection are now available at loja.flamengo.com.br and in the stores at Gávea, Barra Shopping, Maracanã, Shopping Rio Sul and Galeão Airport.