BRB Fla Nation reaches 120 open accounts
The bank has been an official partner of the club with the largest fan base in the world since June 2020
By BRB Fla Nation - inLaunched by BRB in partnership with Flamengo, the club with the largest fan base in the world, the digital bank Nação BRB FLA reached 120 accounts opened this Wednesday (February 03, 02). The result of a strategic and innovative partnership, the digital bank's customer base already represents 2021% of the traditional BRB's customer base.
Nação BRB FLA was launched in July 2020 and is already present in more than 60% of the country's municipalities and on all continents.
"The partnership with Flamengo has proven crucial for BRB's entry into the digital world and has contributed to strengthening our relationships with our customers. Accounts opened through Nação BRB FLA already represent 62% of the total accounts opened through traditional BRB last year," says BRB president Paulo Henrique Costa.
In the opinion of the BRB president, the engagement of Flamengo fans and the offering of personalized identity products and unique experiences have been fundamental to the success of the partnership.
"Once again, the Nação Rubro-Negra has demonstrated its tremendous commitment to our digital bank in partnership with BRB. We are proud to be part of such an important project. In this moment of celebration, we urge all Flamengo fans to further strengthen Flamengo by opening an account and enjoying the services and benefits of being a Nação BRB FLA customer," says Gustavo Oliveira, Flamengo's Vice President of Communications and Marketing.
Nação BRB FLA offers a series of exclusive products, including six different types of credit cards, which were responsible for around 500 transactions last year, including the Torcedora Flamengo card, an exclusive edition with a special design for the Club's female fans.
The digital bank also offers personal accident insurance with discounts on medications and 24-hour medical advice via video call, special checks and personal loans, Pix, CDB with special profitability rates, access to the BRB Vip Club lounge at Brasília airport, personalized and collectible prepaid cards, including one commemorating Flamengo's 125th anniversary, among others.
Traditional services such as free and unlimited withdrawals at BRB self-service ATMs and the Banco24hHoras Shared Network are also available to Nação BRB Fla customers.
Information about Nação BRB FLA can be obtained on the bank's social media and by calling 4000-1915 or 0800 001 4090.
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